Search is changing. People are no longer just clicking blue links on Google. They are asking questions directly to AI systems like ChatGPT, Gemini, Perplexity, and Google AI Overviews — and getting instant answers. That shift is creating a new type of optimization: LLM SEO. LLM SEO is the process of optimizing content so AI systems can easily understand, retrieve, summarize, and cite it in generated answers. Unlike traditional SEO, which mainly focuses on rankings and clicks,